Campaigns
A campaign is a one-off email send to one or more of your lists. Every person on the list gets their own individual copy, so tracking (opens, clicks) works per person.
Creating a campaign
- Go to Campaigns and click New campaign.
- Fill in the basics:
- Name — just for your reference, your subscribers never see this
- Subject — the subject line they'll see in their inbox
- From address — who the email appears to come from (set up by SpringUp)
- Lists — which list(s) to send to
- Choose a Template (the design/layout of the email).
- Write your email content (see below).
- Click Save.
Writing your email — the easy way
When you reach the email body, look for the Content type dropdown and set it to Rich Text. This switches to a visual editor that works like a simple word processor — no coding required.
With the Rich Text editor you can:
- Type and format text (bold, italic, headings, bullet points)
- Add and remove links
- Insert images by pasting a URL
- Preview how the email will look before you send
This is the recommended approach for most campaigns. You don't need to know any HTML or code.
:::tip Want a designed email with your logo and colours? See the Templates page for ready-to-use designs you can copy and customise. Or email support@springup.software and we'll set one up for you. :::
Sending a test first
Before sending to your whole list, always click Send a test. Enter your own email address and Listmonk will send you a preview so you can check that everything looks right.
Sending or scheduling
- Send now — sends to everyone on the list straight away, after you confirm.
- Schedule — pick a date and time, and Listmonk will send it automatically at that moment.
Campaign statuses
| Status | What it means |
|---|---|
| Draft | Not sent yet — still being written |
| Scheduled | Set to send at a future date and time |
| Running | Currently sending |
| Finished | All emails have been sent |
| Cancelled | Was stopped before it finished |
| Paused | Temporarily on hold |
Pausing a send
If you need to stop a campaign mid-send (for example, you spotted a mistake), click Pause on the campaign. Listmonk will stop sending. You can resume it later and it will pick up where it left off.
Personalising your email
You can include the recipient's name or other details in your email by using a simple placeholder. In the Rich Text editor, just type:
Hello {{ .Subscriber.FirstName }},
Listmonk replaces this with the person's actual first name when it sends the email. If you'd like a safe fallback in case the name is missing:
Hello {{ .Subscriber.FirstName | default "there" }},
This outputs "Hello there," if no name is stored. See the Templates page for a full list of available placeholders.